It's Junk Thinking not Junk Food that's the problem! I'm not trying to plug Tony Ferguson but I think this ad is fantastic. It really gets to the root of the issue for so many of us struggling with long term weight management. The root of the issue being that to achieve long term success we must address, and ultimately change the way we think. This change in thinking will then alter how you act on the various decision points encountered everyday, which if done consistently will lead to a new you.
The difference really is in the long term vs short term approach. In the short term many of us can beat junk food. We are disciplined, we follow diets we don't enjoy, we exercise regularly all the while thinking it shouldn't be this hard. In the long term as many of us know, this doesn't always work. Why? Because this approach doesn't necessarily fit with who we are and how we think. We are going through the motions of a healthy lifestyle but it is in contrast with how we are still thinking. To achieve long term success we have to change the thing that will always be with us... Our thoughts and our thinking. Only then will we be able to incorporate a healthy lifestyle into day to day living.